https://tccmaterials.elb1.staging.plaudit.com/?utm_source=plauditdesign-web&utm_medium=feed&utm_campaign=articles-feed Get the latest articles and news from Plaudit. https://tccmaterials.elb1.staging.plaudit.com/assets/plaudit-logo.png https://tccmaterials.elb1.staging.plaudit.com/index.html https://tccmaterials.elb1.staging.plaudit.com/blog/2021-08-join-passionate-team-web-designers.html?utm_source=plauditdesign-web&utm_medium=feed&utm_campaign=articles-feed We are actively looking to add to our Minneapolis web design team, and are pleased to welcome our most recent additions – Nik and Eleanor! With flexibility to work remotely or from Plaudit’s St Paul office, joining our hybrid-remote work environment is just one of the many perks that excited Eleanor to join from Wisconsin and Nick to join from Minnesota. Mon, 23 Aug 2021 15:00:00 GMT blog/2021-08-join-passionate-team-web-designers.html 2021-08-23T15:00:00Z https://tccmaterials.elb1.staging.plaudit.com/blog/2020-10-boost-your-internet-marketing-covid.html?utm_source=plauditdesign-web&utm_medium=feed&utm_campaign=articles-feed In-person networking events have been rescheduled. Trade shows have been canceled. Many businesses (possibly even your own) have had to shut their brick-and-mortar doors for a time. And customers are continuing to focus their shopping online, instead of in-store. Mon, 05 Oct 2020 19:00:00 GMT blog/2020-10-boost-your-internet-marketing-covid.html 2020-10-05T19:00:00Z https://tccmaterials.elb1.staging.plaudit.com/blog/five-tips-for-generating-great-content.html?utm_source=plauditdesign-web&utm_medium=feed&utm_campaign=articles-feed Consistently developing high-quality content is one of the biggest challenges businesses face today. These five tips can help any organization improve search ranking with a thriving content practice. Sun, 16 Aug 2020 14:00:00 GMT blog/five-tips-for-generating-great-content.html 2020-08-16T14:00:00Z https://tccmaterials.elb1.staging.plaudit.com/blog/2020-05-covid-19.html?utm_source=plauditdesign-web&utm_medium=feed&utm_campaign=articles-feed We hope you and your family are well and staying safe during these difficult times. Our team is working offsite and we are scheduling virtual rather than in-person meetings to ensure your safety as well as the safety of our whole team. Mon, 04 May 2020 18:00:00 GMT blog/2020-05-covid-19.html 2020-05-04T18:00:00Z https://tccmaterials.elb1.staging.plaudit.com/blog/2019-03-how-to-choose-great-photos.html?utm_source=plauditdesign-web&utm_medium=feed&utm_campaign=articles-feed If a picture is worth a thousand words, what does the photography on your website say about you? Learn what to look for and what to avoid when selecting photography for your organization's website. Thu, 23 May 2019 17:10:00 GMT blog/2019-03-how-to-choose-great-photos.html 2019-05-23T17:10:00Z https://tccmaterials.elb1.staging.plaudit.com/blog/2019-03-e-a-t-biggest-ranking-factor.html?utm_source=plauditdesign-web&utm_medium=feed&utm_campaign=articles-feed Google's latest search algorithm revolves around “E-A-T.” Businesses that neglect this critical SEO component are likely to drop in search rankings. We’ll outline what E-A-T is, and why you need it. Thu, 02 May 2019 18:00:00 GMT blog/2019-03-e-a-t-biggest-ranking-factor.html 2019-05-02T18:00:00Z https://tccmaterials.elb1.staging.plaudit.com/blog/2019-02-ama-resource-for-minnesota-marketers.html?utm_source=plauditdesign-web&utm_medium=feed&utm_campaign=articles-feed Minneapolis has an amazing and vibrant community of marketers, and the Minnesota chapter of the American Marketing Association is one of the best local resources available. Mon, 25 Feb 2019 19:00:00 GMT blog/2019-02-ama-resource-for-minnesota-marketers.html 2019-02-25T19:00:00Z https://tccmaterials.elb1.staging.plaudit.com/blog/2018-a-year-in-review.html?utm_source=plauditdesign-web&utm_medium=feed&utm_campaign=articles-feed From coffee consumption to projects and web designs, we compiled and analyzed data from the last year to see what goes into making great websites and digital marketing for our clients. Fri, 04 Jan 2019 18:00:00 GMT blog/2018-a-year-in-review.html 2019-01-04T18:00:00Z https://tccmaterials.elb1.staging.plaudit.com/blog/web-design-trends-2019.html?utm_source=plauditdesign-web&utm_medium=feed&utm_campaign=articles-feed As we head into 2019, we take a look at six of the biggest recent trends in website design, and investigate how we can expect to see these web design trends take shape over the next year. Mon, 26 Nov 2018 19:00:00 GMT blog/web-design-trends-2019.html 2018-11-26T19:00:00Z https://tccmaterials.elb1.staging.plaudit.com/blog/2018-11-plaudit-fall-events.html?utm_source=plauditdesign-web&utm_medium=feed&utm_campaign=articles-feed As winter descends upon us, let's take a look back at some of the most recent fall events we were a part of: The 2018 annual MIMA Summit, and the 2018 Advanced Design and Manufacturing Expo. Fri, 09 Nov 2018 07:00:00 GMT blog/2018-11-plaudit-fall-events.html 2018-11-09T07:00:00Z https://tccmaterials.elb1.staging.plaudit.com/blog/2018-10-advanced-design-and-manufacturing-expo.html?utm_source=plauditdesign-web&utm_medium=feed&utm_campaign=articles-feed Once again, Plaudit Design is joining thousands of professionals and organizations in the manufacturing industry at the largest design and manufacturing event in the Midwest. Thu, 25 Oct 2018 05:00:00 GMT blog/2018-10-advanced-design-and-manufacturing-expo.html 2018-10-25T05:00:00Z https://tccmaterials.elb1.staging.plaudit.com/blog/2018-10-plaudit-at-fall-property-management-show.html?utm_source=plauditdesign-web&utm_medium=feed&utm_campaign=articles-feed As a supporter and member of the Minnesota Multi-Housing Association, Plaudit Design set up shop at the St. Paul Rivercenter for a day to connect with our clients and... Wed, 10 Oct 2018 06:00:00 GMT blog/2018-10-plaudit-at-fall-property-management-show.html 2018-10-10T06:00:00Z https://tccmaterials.elb1.staging.plaudit.com/blog/2018-10-increase-conversions-with-secondary-action.html?utm_source=plauditdesign-web&utm_medium=feed&utm_campaign=articles-feed Conversion optimization is about capturing more leads and customers by removing barriers in the user experience. Improve the performance of your website with this technique. Fri, 05 Oct 2018 18:00:00 GMT blog/2018-10-increase-conversions-with-secondary-action.html 2018-10-05T18:00:00Z https://tccmaterials.elb1.staging.plaudit.com/blog/2018-09-plaudit-adds-another-developer.html?utm_source=plauditdesign-web&utm_medium=feed&utm_campaign=articles-feed As we continue to expand our services and capabilities, Plaudit Design is excited to welcome the third Plaudit team member in just three months. Fri, 14 Sep 2018 06:00:00 GMT blog/2018-09-plaudit-adds-another-developer.html 2018-09-14T06:00:00Z https://tccmaterials.elb1.staging.plaudit.com/blog/2018-08-optimizing-page-speed.html?utm_source=plauditdesign-web&utm_medium=feed&utm_campaign=articles-feed Page speed optimization has become more important than ever before. Find out how organizations are ranking better and getting more leads by taking a close look at website performance. Tue, 04 Sep 2018 18:00:00 GMT blog/2018-08-optimizing-page-speed.html 2018-09-04T18:00:00Z https://tccmaterials.elb1.staging.plaudit.com/blog/2018-08-google-analytics-data-retention.html?utm_source=plauditdesign-web&utm_medium=feed&utm_campaign=articles-feed On May 25th, Google Analytics data retention settings went into effect and companies are losing data. Find out how the data retention settings will impact your data, and what you can do about it. Wed, 15 Aug 2018 18:00:00 GMT blog/2018-08-google-analytics-data-retention.html 2018-08-15T18:00:00Z https://tccmaterials.elb1.staging.plaudit.com/blog/2018-08-does-my-website-need-ssl.html?utm_source=plauditdesign-web&utm_medium=feed&utm_campaign=articles-feed Websites that don't support HTTPS are poised to lose search ranking and scare away valuable traffic. Find out why SSL is important for every website, and what you can do about it. Mon, 06 Aug 2018 15:00:00 GMT blog/2018-08-does-my-website-need-ssl.html 2018-08-06T15:00:00Z https://tccmaterials.elb1.staging.plaudit.com/blog/2018-07-responsive-search-ads.html?utm_source=plauditdesign-web&utm_medium=feed&utm_campaign=articles-feed Google recently announced a multitude of new internet marketing tools and features across the Google Ads ecosystem. Today we’ll be taking a look at one of the new ad types with tons of potential: responsive search ads. Fri, 20 Jul 2018 18:00:00 GMT blog/2018-07-responsive-search-ads.html 2018-07-20T18:00:00Z https://tccmaterials.elb1.staging.plaudit.com/blog/businesses-without-mobile-support-are-losing-money.html?utm_source=plauditdesign-web&utm_medium=feed&utm_campaign=articles-feed If your organization doesn't yet support mobile users, or your mobile website doesn't meet the standards of your desktop site, you may be losing more leads and revenue than you might think. Wed, 04 Jul 2018 18:00:00 GMT blog/businesses-without-mobile-support-are-losing-money.html 2018-07-04T18:00:00Z https://tccmaterials.elb1.staging.plaudit.com/blog/2018-06-mnsearch-summit.html?utm_source=plauditdesign-web&utm_medium=feed&utm_campaign=articles-feed It’s that time of the year where digital marketing professionals from across the Midwest gather in our backyard to hear insights from some of the most influential... Thu, 21 Jun 2018 06:00:00 GMT blog/2018-06-mnsearch-summit.html 2018-06-21T06:00:00Z https://tccmaterials.elb1.staging.plaudit.com/blog/2018-06-plaudit-welcomes-new-team-members.html?utm_source=plauditdesign-web&utm_medium=feed&utm_campaign=articles-feed Hot on the heels of our recent recognition as one of Minnesota’s “100 Best Companies to Work For,” we are pleased to welcome two new people to the Plaudit team. Wed, 13 Jun 2018 06:00:00 GMT blog/2018-06-plaudit-welcomes-new-team-members.html 2018-06-13T06:00:00Z https://tccmaterials.elb1.staging.plaudit.com/blog/2018-100-best-companies-to-work-for.html?utm_source=plauditdesign-web&utm_medium=feed&utm_campaign=articles-feed We are honored to announce that Plaudit Design was recently selected as one of Minnesota’s “100 Best Companies to Work For” by Minnesota Business Magazine! Mon, 09 Apr 2018 06:00:00 GMT blog/2018-100-best-companies-to-work-for.html 2018-04-09T06:00:00Z https://tccmaterials.elb1.staging.plaudit.com/blog/designing-solutions-websites-with-purpose.html?utm_source=plauditdesign-web&utm_medium=feed&utm_campaign=articles-feed In this article, we take a look at the true role of a web designer and review some of the key components of a successful and effective website design. Sun, 18 Mar 2018 18:00:00 GMT blog/designing-solutions-websites-with-purpose.html 2018-03-18T18:00:00Z https://tccmaterials.elb1.staging.plaudit.com/blog/looking-back-on-2017.html?utm_source=plauditdesign-web&utm_medium=feed&utm_campaign=articles-feed With the first month of 2018 behind us and big plans ahead, we think it’s important to celebrate achievements in 2017. We’d like to thank all of our clients, our partners, and the entire Plaudit team for helping us make 2017 one of the best years ever! Mon, 05 Feb 2018 07:00:00 GMT blog/looking-back-on-2017.html 2018-02-05T07:00:00Z https://tccmaterials.elb1.staging.plaudit.com/blog/common-web-design-myths.html?utm_source=plauditdesign-web&utm_medium=feed&utm_campaign=articles-feed There are many opinions on what makes a website successful, and with all of those opinions come a lot of misconceptions about best practices and usability. Tue, 16 Jan 2018 07:00:00 GMT blog/common-web-design-myths.html 2018-01-16T07:00:00Z https://tccmaterials.elb1.staging.plaudit.com/blog/2017-advanced-design-and-manufacturing-expo.html?utm_source=plauditdesign-web&utm_medium=feed&utm_campaign=articles-feed Plaudit Design will join over 5,500 industry professionals and 600 organizations at the largest design and manufacturing event in the Midwest. Thu, 02 Nov 2017 05:00:00 GMT blog/2017-advanced-design-and-manufacturing-expo.html 2017-11-02T05:00:00Z https://tccmaterials.elb1.staging.plaudit.com/blog/2017-bring-web-design-animations-to-life.html?utm_source=plauditdesign-web&utm_medium=feed&utm_campaign=articles-feed Well crafted animations create memorable experiences that strengthen brands and engage users. Wed, 01 Nov 2017 13:00:00 GMT blog/2017-bring-web-design-animations-to-life.html 2017-11-01T13:00:00Z https://tccmaterials.elb1.staging.plaudit.com/blog/chrome-not-secure.html?utm_source=plauditdesign-web&utm_medium=feed&utm_campaign=articles-feed If your website includes a search field, or a contact form, Google may label your website “Not secure” starting in October. Thu, 07 Sep 2017 10:00:00 GMT blog/chrome-not-secure.html 2017-09-07T10:00:00Z https://tccmaterials.elb1.staging.plaudit.com/blog/responsive-website-design-navigation.html?utm_source=plauditdesign-web&utm_medium=feed&utm_campaign=articles-feed As web designers must envision not only the appearance, but the entire user experience of a website at various screen sizes. In this article we outline common challenges and solutions. Tue, 18 Jul 2017 10:00:00 GMT blog/responsive-website-design-navigation.html 2017-07-18T10:00:00Z https://tccmaterials.elb1.staging.plaudit.com/blog/2017-best-place-to-work.html?utm_source=plauditdesign-web&utm_medium=feed&utm_campaign=articles-feed We are proud to be named one of the Best Places to Work in the Twin Cities by the Minneapolis St. Paul Business Journal. Tue, 27 Jun 2017 20:00:00 GMT blog/2017-best-place-to-work.html 2017-06-27T20:00:00Z https://tccmaterials.elb1.staging.plaudit.com/blog/youtube-vr180.html?utm_source=plauditdesign-web&utm_medium=feed&utm_campaign=articles-feed Google recently released a new technology dubbed VR180. This new tech will bring engagement in videos to a new level by allowing users to view videos in 3D and move their viewing area 180 degrees. Fri, 23 Jun 2017 14:00:00 GMT blog/youtube-vr180.html 2017-06-23T14:00:00Z https://tccmaterials.elb1.staging.plaudit.com/blog/google-marketing-next-event-2017.html?utm_source=plauditdesign-web&utm_medium=feed&utm_campaign=articles-feed During the opening keynote for this year’s Google Marketing Next event, six speakers unveiled powerful new tools that will help digital marketers deliver more value. Let’s take a quick look at some of these announcements. Thu, 08 Jun 2017 12:00:00 GMT blog/google-marketing-next-event-2017.html 2017-06-08T12:00:00Z https://tccmaterials.elb1.staging.plaudit.com/blog/work-hard-play-hard.html?utm_source=plauditdesign-web&utm_medium=feed&utm_campaign=articles-feed The folks here at Plaudit know how to enjoy summer! We all participate in different and unique activities, but one thing we all have in common, is our passion for working hard to create beautiful websites. Here are just a few of the cool projects we've been working on lately. Mon, 25 Jul 2016 12:00:00 GMT blog/work-hard-play-hard.html 2016-07-25T12:00:00Z https://tccmaterials.elb1.staging.plaudit.com/blog/evolution-of-rich-snippets.html?utm_source=plauditdesign-web&utm_medium=feed&utm_campaign=articles-feed Google announced at their annual developer conference a new element you will start to see on search result pages that businesses can take advantage of to stand out from the crowd. Tue, 12 Jul 2016 12:00:00 GMT blog/evolution-of-rich-snippets.html 2016-07-12T12:00:00Z https://tccmaterials.elb1.staging.plaudit.com/blog/seo-vs-ppc.html?utm_source=plauditdesign-web&utm_medium=feed&utm_campaign=articles-feed Look deeper into Internet marketing to leverage opportunities from search engines that go beyond page one results. Thu, 07 Apr 2016 12:00:00 GMT blog/seo-vs-ppc.html 2016-04-07T12:00:00Z https://tccmaterials.elb1.staging.plaudit.com/blog/mn-american-marketing-association-website.html?utm_source=plauditdesign-web&utm_medium=feed&utm_campaign=articles-feed We launched a new website for the local chapter of American Marketing Association. It features responsive design, an up-to-date event list, blog, and overall improved user experience. Thu, 12 Feb 2015 13:00:00 GMT blog/mn-american-marketing-association-website.html 2015-02-12T13:00:00Z https://tccmaterials.elb1.staging.plaudit.com/blog/mhs-licensing-new-improved-website.html?utm_source=plauditdesign-web&utm_medium=feed&utm_campaign=articles-feed Art licensing and consulting agency, MHS Licensing, has launched a new website featuring advanced art searching, cart management system, and improved user interface. Thu, 05 Feb 2015 11:00:00 GMT blog/mhs-licensing-new-improved-website.html 2015-02-05T11:00:00Z https://tccmaterials.elb1.staging.plaudit.com/presentations/analytics-and-insight.html?utm_source=plauditdesign-web&utm_medium=feed&utm_campaign=articles-feed In this presentation we discuss eight techniques within Google Analytics to help improve website performance. Presentation and content from early 2014. Wed, 22 Oct 2014 05:00:00 GMT presentations/analytics-and-insight.html 2014-10-22T05:00:00Z https://tccmaterials.elb1.staging.plaudit.com/blog/acxiom-setup-information.html?utm_source=plauditdesign-web&utm_medium=feed&utm_campaign=articles-feed A step-by-step guide to claiming a business on Acxiom, one of the most important local citation aggregators. Mon, 13 Oct 2014 05:00:00 GMT blog/acxiom-setup-information.html 2014-10-13T05:00:00Z https://tccmaterials.elb1.staging.plaudit.com/blog/chrome-and-others-want-ssl-certificate-sha2.html?utm_source=plauditdesign-web&utm_medium=feed&utm_campaign=articles-feed Does your site use secure connections? If it does, some of your customers may start seeing error messages. Thu, 02 Oct 2014 06:00:00 GMT blog/chrome-and-others-want-ssl-certificate-sha2.html 2014-10-02T06:00:00Z https://tccmaterials.elb1.staging.plaudit.com/blog/2014-an-event-apart-chicago.html?utm_source=plauditdesign-web&utm_medium=feed&utm_campaign=articles-feed Tegan attended a conference in Chicago put on by some of the best minds in the web design community. Read about these two days of inspiration and learning. Fri, 29 Aug 2014 10:00:00 GMT blog/2014-an-event-apart-chicago.html 2014-08-29T10:00:00Z https://tccmaterials.elb1.staging.plaudit.com/presentations/tuning-out-the-static.html?utm_source=plauditdesign-web&utm_medium=feed&utm_campaign=articles-feed In our first presentation at the 2014 TechPulse event we highlighted some of the most valuable and essential web practices to help your company strategically succeed in Internet marketing. Tue, 22 Apr 2014 05:00:00 GMT presentations/tuning-out-the-static.html 2014-04-22T05:00:00Z https://tccmaterials.elb1.staging.plaudit.com/blog/2014-mn-ama-marketing-exchange.html?utm_source=plauditdesign-web&utm_medium=feed&utm_campaign=articles-feed We are the Platinum sponsor of the MN AMA's annual Marketing Exchange conference, and will be talking at one of the sessions. Thu, 03 Apr 2014 10:00:00 GMT blog/2014-mn-ama-marketing-exchange.html 2014-04-03T10:00:00Z https://tccmaterials.elb1.staging.plaudit.com/blog/restaurant-menus-google-search-results.html?utm_source=plauditdesign-web&utm_medium=feed&utm_campaign=articles-feed Google has added a new feature to show menus in search results. Learn how to take advantage of this for your restaurant. Wed, 05 Mar 2014 23:00:00 GMT blog/restaurant-menus-google-search-results.html 2014-03-05T23:00:00Z https://tccmaterials.elb1.staging.plaudit.com/blog/taking-a-shot-at-better-bulleted-lists.html?utm_source=plauditdesign-web&utm_medium=feed&utm_campaign=articles-feed Here’s a relatively simple solution to custom styling those pesky bulleted lists. Thu, 09 Jan 2014 06:00:00 GMT blog/taking-a-shot-at-better-bulleted-lists.html 2014-01-09T06:00:00Z https://tccmaterials.elb1.staging.plaudit.com/blog/computers-opportunities-bridge-dot-mn.html?utm_source=plauditdesign-web&utm_medium=feed&utm_campaign=articles-feed Plaudit Design would never have existed if it was not for access to computers early in life. Sun, 05 May 2013 19:00:00 GMT blog/computers-opportunities-bridge-dot-mn.html 2013-05-05T19:00:00Z https://tccmaterials.elb1.staging.plaudit.com/presentations/real-results-through-iterative-web-design.html?utm_source=plauditdesign-web&utm_medium=feed&utm_campaign=articles-feed In this presentation we introduce the concept of iterative web design and internet marketing. Mon, 29 Apr 2013 05:00:00 GMT presentations/real-results-through-iterative-web-design.html 2013-04-29T05:00:00Z https://tccmaterials.elb1.staging.plaudit.com/presentations/aii-slides-2013.html?utm_source=plauditdesign-web&utm_medium=feed&utm_campaign=articles-feed AII gave us the opportunity to present to their students about entering the web industry. Thu, 14 Feb 2013 06:00:00 GMT presentations/aii-slides-2013.html 2013-02-14T06:00:00Z https://tccmaterials.elb1.staging.plaudit.com/blog/brain-traffic-interview.html?utm_source=plauditdesign-web&utm_medium=feed&utm_campaign=articles-feed I had the exciting opportunity to interview Julie Vollenweider, President of Brain Traffic, about Content Strategy. The Internet consistently grows and evolves, and the next iteration of the web looks to be focused on content. Mon, 11 Feb 2013 15:51:00 GMT blog/brain-traffic-interview.html 2013-02-11T15:51:00Z https://tccmaterials.elb1.staging.plaudit.com/blog/riding-the-cascade.html?utm_source=plauditdesign-web&utm_medium=feed&utm_campaign=articles-feed Setting typography on websites can be really difficult depending on the site's design. Let's make it easier on ourselves. Wed, 30 Jan 2013 06:00:00 GMT blog/riding-the-cascade.html 2013-01-30T06:00:00Z